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About Pega CRM
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 From:
GuestUser
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Pegasystems offers a transformational approach to CRM with products that help you build strong, long-lasting and profitable relationships with your customers.
Pega’s Customer Process Manager (CPM) is built on our core BPM capabilities, and is also available with industry-specific models, processes and interfaces for financial services, healthcare, and insurance.
Interact with your customers over any channel and across the customer lifecycle with personalized strategies for service, retention, cross-selling and up-selling. Automatically guide service representatives through the right process, content and presentation for the specific customer and interaction. Easily configure processes that react directly to your business objectives, enabling instant response to changing customer needs and business strategies, competitive pressures and new policies and regulations. With Pega CRM on the cloud or on-premise, you can deliver the always-exceptional customer experience to drive up customer satisfaction, retention and profitability.
Key Benefits
-Unified strategies across all channels increase the quality, efficiency and consistency of the customer experience in every phase of the customer lifecycle.
-Real-time decisioning, advanced analytics and dynamic processes optimize each interaction by delivering the right resolution or offer every time.
-Intelligent guidance with integrated front-to-back-office processes increases first-contact resolution and enables self-service customers to successfully complete tasks on the Web.
-Advanced case management eliminates manual steps and maximizes automation.
Easy integration with existing CRM systems augments and extends current functionality to improve the quality and efficiency of the customer experience.
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